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Troy Wise Joins The Lakewood Team as the NEW Marketing and Membership Development Director!

 
Raised in North Carolina and a graduate of Tulane University, Lakewood Yacht Club welcomes Troy Wise as Director of Marketing and Membership Development. Troy, filled with high energy, holds high enthusiasm for his current position creating new marketing possibilities that will draw a variety of new members to Lakewood. Troy brings fresh innovative ideas to Lakewood as he projects growing club awareness, improving our website, enhancing member relations and building more connections through blogs, social media, and additional marketing projects within the community.

 When asked why he chose Houston and Lakewood, Troy shared that he loves big city possibilities but small town living in addition to being near the water and sailing. He also loves the traditions that Lakewood holds dear. Immediately, he was drawn to the “family” of Lakewood with the united spirit of volunteerism and involvement. He stressed the importance of having a strong general manager like Terry Chapman who has both an amazing vision and inspiring leadership.

 Troy’s goals are to promote Lakewood nationally, increase the image of our fantastic youth program, and raise the awareness of Lakewood’s assets regionally. He says, “I want to build upon the brand of what an excellent yacht club Lakewood is.” When asked how he would describe himself and what he brings to Lakewood, he stated, “ My experiences in life have not only molded who I am personally, but professionally! Most would call me a bit energetic and a hard worker that is disciplined, goal-oriented and creative! After 15+ years in the Marketing Industry, I have a proven record of generating, implementing and directing comprehensive marketing, communications and business strategies specific to building awareness and membership sales, and doing it all with a smile!”

 Troy, filled with enthusiasm, will bring new ideas for marketing to Lakewood. And one story he told about himself was that he used to be a dancer! But now, he dances with enthusiasm reaching into communities to market our wonderful club.

Troy Wise 
Marketing and Membership Development Director

I’m super-excited about joining the Lakewood Team! Most would call me a hard worker that is energetic, disciplined, goal-oriented and creative! After 15+ years in the Marketing Industry, I now have the pleasure of generating, implementing and directing comprehensive marketing, communications and membership strategies specific to building brand awareness and our membership community, and doing it all with a smile!
© Lakewood Yacht Club
2322 Lakewood Yacht Club Drive, Seabrook, TX 77586 | Tel: (281) 474-2511 | Fax (281) 474-3502
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